Archive of: Ask R+W
| Title | Issue | |
|---|---|---|
How do we let customers know we added a new service?Our shop just added a new service, but we’re not sure the best way to let customers know about it. Any suggestions? |
February 2013 | |
Where are shops finding customers who have disposable income?Our shop has struggled during the recession, but some shops in our area are flourishing. Where are they finding the customers who have disposable income? |
January 2013 | |
What am I missing to keep from falling behind?After 18 years as a technician, I opened my own shop. I now have three employees—two techs and a front-desk person. We’re busy, really busy, and we always seem to be falling behind. What am I missing here? |
December 2012 | |
Are Big Changes Coming Due To Elections?It always seems hard to predict how an election is going to affect local business, but depending on what happens, do you see big changes coming in our industry? Are there things we can do to prepare? |
November 2012 | |
How do we sell them on using us over the parts guys?How to sell your diagnostic services |
October 2012 | |
Does profit sharing work?A neighboring business owner was talking with me about the profit-sharing system he implemented in his company. Does profit sharing work in an auto repair shop? How would I go about creating a plan? |
September 2012 | |
What are some ways we can utilize the resources we have to keep up with other shops?It’s hard for our staff to stay up to date on all the latest trends in technology and diagnostics. What are some ways we can utilize the resources we have to keep up with other shops? |
August 2012 | |
How can we compete without lowering our prices?My shop is in a competitive market—lots of shops and lots of options for getting a car repaired. Price shopping seems to be the norm for customers. How can we compete without lowering our prices? |
July 2012 |
