Dyson Scraps EV Program

Oct. 11, 2019

The company, best known for its vacuums, couldn't find a buyer for its forthcoming electric car.

Oct.11, 2019—Dyson will end development for an electric vehicle, the company announced this week.

In an internal email, founder James Dyson told workers that while the project had been working toward a "fantastic car," they couldn't find a buyer and didn't see a way to make the project financially viable, reports Motor Authority.

Dyson had plans for three models and even opened a second campus to support the project. 

In a letter posted to the company's website, Dyson wrote that they will be working on technologies that support electric vehicles, such as batteries and manufacturing processes.

"We will also concentrate on the formidable task of manufacturing solid state batteries and other fundamental technologies which we have identified: sensing technologies, vision systems, robotics, machine learning, and AI offer us significant opportunities which we must grab with both hands," he wrote.

Sponsored Recommendations

How one auto shop was able to order 20% more parts

Learn how one auto shop talks about the benefit of using PartsTech in their shop.

Vehicle Inspection Checklist For Auto Shops

Vehicle inspections, whether digital or on paper, are crucial for auto shops, ensuring thorough assessments and fostering trust by transparently revealing a vehicle's condition...

6 Reasons Why A Digital Vehicle Inspection Is A Must-Have

In an era of growing technology and innovation, auto repair shops must keep pace with the latest advancements to meet customers preferences and remain competitive.

How Your Auto Shop Can Now Connect To 30 Tire Suppliers For Free

Yep! We have over 50 tire suppliers in our network. And PartsTech is the only platform where you can access more than 30 of those suppliers FREE OF CHARGE.