The company will use this platform to provide automotive service professionals in the U.S. and Canada with technical content, product updates, photos and videos focused on the tool and equipment segment.
Facebook videos are a great way to get your shop exposed on social media. With the new Facebook algorithm that promotes interactive content, having creative videos on your page that your customers can interact with is a great way to get your content seen.
The Mitchell 1 “Shift Into High Gear” sweepstakes, running now through March 16, 2018 on Facebook, will award one winner an all-expense paid trip to attend this year’s first shop management training workshop in San Diego, California, April 26-28, 2018.
With Facebook Messenger Platform 2.1, Facebook has focused on improving its artificial intelligence (AI) and chatbots. The company said the new tools will allow developers to build Messenger experiences to drive business objectives. AI and bots are now being used more and more to answer customer questions.
The needls platform creates hundreds of digital ads, and it then monitors social media sites to continuously optimize the ads and target new business. The company uses data science and programmatic buying techniques to make the ads effective by monitoring social media conversations.