If President Donald Trump does eventually place tariffs on 25 percent of all imports of automobiles, the price of a new car could jump between $1,400 and $7,000. If this is the case, the already record-high age of vehicles may continue to rise.
From handling unruly customers to responding to negative reviews, there are plenty of tips shop owners can take from restaurants when it comes to quality customer service. Here are six tips the two customer service experts offer for servicing a customer base.
Chris Chesney, senior director of training at Carquest Technical Institute, is one of the panelists on AAPEX Automotive Career Pathways: The Road to Great Technicians, and spoke with Ratchet+Wrench to give readers a small preview of what they can expect at the session
The two leadership experts in this article have mapped out a program that, from beginning to end, provides a blueprint for anyone looking to become a more effective leader. In fact, Ratchet+Wrench can back it up with data culled from the 2018 Ratchet+Wrench Industry Survey.
As Gary Jeck can attest, going green isn’t just a feel-good story—it’s a way to boost your shop’s bottom line and improve its position in the marketplace. Here's how one simple eco-friendly effort has benefitted his shop.
A recent independent shop marketing survey found that 46 percent of shops are no longer spending money on traditional media, like television, radio, newspapers and billboards. A market research analyst explains why.
For a business to truly set itself apart from the pack, Jim Murphy, pro service coach at Elite, says to take a clear look at your unique competitive advantages and what you offer that other shops don’t.
Working on a giant repair ticket was one thing—but as a new shop owner, Jon Iverson soon found out that selling it to a customer base was a major obstacle. Here's how he overcame his original hesitation.
Daniel Stewart and John Mislick know it’s important to create a strong environment where staff members tap into their passion, and continually want to learn. Here are their three keys to creating and maintaining a culture of improvement in a shop.
Whether you handle fleet accounts with a contract or a less formal service agreement, communicating your services and understanding accounts receivables are key to reducing liability with your clients.