Many customers might not know what it means to be ASE-certified or what a master technician is. Here are seven ways your shop can promote its technicians.
Western Technical College is sponsoring a new wrap for the Don Schumacher Racing (DSR) Dodge Charger SRT Hellcat driven by Matt Hagen to draw attention to the need for training qualified automotive technicians.
Training sessions, exhibitor demos and technology-driven programs will be featured to help service professionals stay ahead of the curve in today’s high-tech and rapidly changing automotive aftermarket.
