Mudlick Marketing has launched a new line-up of digital services to help clients enhance and improve the results of their digital marketing campaigns. Ranging from mobile Geo-targeting to managed social media, these new product offerings will allow Mudlick clients to better target customers and promote their services on a variety of platforms.
Facebook announced it's making a change to how its ad targeting system works in order to tackle the misuse of its platform to discriminate and exclude audiences based on factors like ethnicity and religion.
A recent independent shop marketing survey found that 46 percent of shops are no longer spending money on traditional media, like television, radio, newspapers and billboards. A market research analyst explains why.
The needls platform creates hundreds of digital ads, and it then monitors social media sites to continuously optimize the ads and target new business. The company uses data science and programmatic buying techniques to make the ads effective by monitoring social media conversations.