WEBINAR: How to Attract and Hire All-Star Employees

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The simple solutions and progressive methods to combating the industry’s ‘talent shortage’

RW Webinar BannerWhat: Free webinar

When: Tuesday, Oct. 23, 11 a.m. CST



How to Hire and Attract All-Star Employees

What is the single biggest challenge facing the auto service industry today? Well, more than 54 percent of respondents in the 2018 Ratchet+Wrench Industry Survey said it’s the “shortage of qualified technicians.” Perceived or tangible, the struggle for independent shops to find, recruit and retain top talent is daunting—and critical to their business model’s long-term viability.

In the fourth and final installment of the 2018 Ratchet+Wrench Webinar series, sponsored by Kukui, one of the industry’s top operators will tackle that issue, explaining what he's done to build teams, craft thriving cultures, and grow his business into one of the best in the industry.

You will learn how to:

  • Identify your ideal team member
  • Recruit and attract the top talent in your market
  • Retain a team that builds your culture and grows your business


Jimmy Alauria_headshot200x200 Bryce Evans

JIMMY ALAURIA entered the automotive industry in 2000, working in his father’s shop, Phoenix, Ariz.–based 3A Automotive & Diesel. After purchasing the business in 2016, Alauria began a complete culture overhaul of the shop and was forced to rebuild the entire team comprised of five technicians (two who were 35-year veteran master techs), two service advisors, and both a service and office manager. Alauria now has a new team with a winning culture that has the goal of taking the shop over $2 million in annual sales. Jimmy has also served as a service writer school instructor a senior seminar speaker for an industry training group.

BRYCE EVANS is the editorial director at 10 Missions Media, overseeing the company's three national business-building publications—Ratchet+Wrench, FenderBender, and FIXED.

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