Mitchell 1 Announces 'Electrify Your Business' Booth for AAPEX

Oct. 25, 2022

The goal is to show attendees Mitchell 1 resources and products that can help "future-proof" their shops. 

Oct. 25, 2022—Mitchell 1 will have a booth at AAPEX that is themed, "Electrify Your Business."

According to a press release, the booth theme will allow Mitchell 1 to demonstrate its OEM repair information, business management software and shop marketing services can help repair shops prepare for the future and maintain success. 

“We’re excited to showcase new product features that help technicians simplify tasks and speed repairs on any vehicle, including gas, hybrid or electric, so shops can stay one step ahead of the competition and increase their profit margins,” said Nick DiVerde, senior marketing director for Mitchell 1 via the press release. “We’re also offering a special discount on all Mitchell 1 products that are purchased during the show, and we’ve got exciting raffle prizes.”

Those who participate in a demo at the Mitchell 1 AAPEX booth will be entered for a chance to win a $1,000 gift card to Best Buy. Additionally, a second gift card will be awarded to those who participate in Mitchell 1 demos at the Snap-on booth at SEMA. 

Mitchell 1 representatives will demo multiple products, including ProDemand repair information software, Manager SE shop management software and SocialCRM shop marketing. 

Ben Johnson, Mitchell 1's director of product management, will give a presentation at AAPEX on Nov. 1 titled, "Enhanced Focus for EV Vehicles." More information can be found on the AAPEX website. 

About the Author

Ratchet+Wrench Staff Reporters

The Ratchet+Wrench staff reporters have a combined two-plus decades of journalism and mechanical repair experience.

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