This Week in Business Strategies

Dec. 13, 2021

This week's roundup discusses how the difference between owner and CEO, the keys to YouTube marketing and some interesting pay research. 

Dec. 13, 2021—To better assist shop owners with their business-building tactics Ratchet+Wrench has compiled a short list of essential leadership material from some of its favorite sources. Here's a look at a few must-read articles from the past week.

Business Owner or CEO? Here Are the 3 Things That CEO's Do DifferentlyInc. 

A CEO asks the big questions and isn't afraid of the answers that they might reveal.

The 5 Greatest Challenges of YouTube MarketingEntrepreneur

There is no denying that YouTube presents a huge opportunity to reach and engage with diverse audiences.

Research: Customers Will Reward Companies for Smaller Gender Pay GapsHarvard Business Review  

New regulations mandating the public disclosure of pay data mean consumers have more information than ever.

About the Author

Ratchet+Wrench Staff Reporters

The Ratchet+Wrench staff reporters have a combined two-plus decades of journalism and mechanical repair experience.

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