April 17, 2015—GoDaddy Inc. announced that it has joined the MIT Media Lab to explore technologies that will in the future provide small businesses with new and better ways to achieve success.
Since 1985, the Media Lab has been a research pioneer, working with companies in every sector to provide radical solutions to everyday problems. GoDaddy joins the Media Lab as a Consortia Lab Member and will also provide a gift to the Media Lab's Social Computing research group, led by Associate Professor Sep Kamvar. The Social Computing group develops computational tools to foster robust, decentralized, human-scale social systems.
GoDaddy is particularly interested in the myriad new ways small businesses and organizations, from local flower shops to schools, can leverage technology and each other to succeed. With nearly 13 million customers, GoDaddy is already empowering one of the biggest small business communities in the world.
"This collaboration with the MIT Media Lab will complement our current innovation efforts within the technology ecosystem," said Blake Irving, GoDaddy CEO. "There are more than 230 million small businesses in the world right now, and we look forward to combining the power of big data with insights gained from the Social Computing team's research in ways that will one day offer small businesses new and better ways to achieve success."