GM Reveals New Genuine Parts Packaging

Order Reprints

Dec. 11, 2020—General Motors Customer Care and Aftersales released all-new parts packaging in an effort to rebrand and strengthen GM Genuine Parts and ACDelco. 

According to a press release, the rebranding includes enhanced security measures to guarantee authenticity, internationally relevant color coding and graphics, multi-language translations, and more. 

The new packaging will begin arriving in North America this winter and continue throughout 2021. 

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