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TIA to Host Marketing Webinar

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Oct. 7, 2013—The Tire Industry Association (TIA) will host a webinar on Oct. 10 at noon EST titled "The 5 Most Important Marketing and Sales Metrics for Tire Businesses."

The webinar is presented by McKay Allen, inbound marketing manager at LogMyCalls, and will teach tire dealers about how to measure their marketing efforts, what to track, and how to track it.

Allen is a marketer, speaker and writer who specializes in online marketing.

The free webinar is open to TIA members and prospective members, and registration is currently open online

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