BPI Hires New Marketing Manager
July 30, 2014—Brake Parts Inc. (BPI), which makes Raybestos brand brakes, has hired Kristin Grons as its new marketing manager, the company announced Wednesday.
In her new role, Grons will lead, plan and execute marketing strategies for Raybestos brand brakes. She will also be in charge of analyzing research and managing advertising, social media, promotional programs and strategies.
“We welcome Kristin to the Brake Parts Inc. team and are pleased to have her on board as our new marketing manager,” said Bruce Tartaglione, BPI’s senior vice president of global marketing and sales. “Her previous experiences make her the perfect person to initiate new, proactive programs that will help Raybestos brand brakes and its customers continue to grow their businesses together.”
Prior to BPI, Grons worked in several roles at Intermatic Inc., an energy management solutions provider, including marketing manager in landscape lighting, product manager in home protection and controls, and a product and creative services manager.
For more information about BPI, visit BrakePartsInc.com.