KYB Launches New Website
July 15, 2014—KYB Americas Corp. announced Tuesday it launched a new website at kyb.com.
The new site is aimed at providing visitors with ride control information to help both motorist and auto care industry provisionals. Part of that initiative is a video section on the home page entitled “The More You Know … The Safer You Drive.”
The videos provide safety information surrounding shocks and struts.
The site also includes a fan section with social media links and background images for cell phones, tablets and computers.
“We took a close look at how people were using our site and from what devices,” said Kyle Freund, KYB’s marketing manager. “We realized that drastic changes needed to be made to the structure of our site and how we prioritize the information people were searching for. Whether it is a consumer on a cell phone in a coffee shop or a technician on a tablet, we wanted our site to serve as the online information center for anybody seeking information on ride control.”
KYB is a ride control products manufacturer, selling products in more than 100 countries. For more information about the company, visit kyb.com.