Monroe Shockmobiles Complete Nationwide Tour
Sept. 23, 2016—Monroe announced that its Shockmobiles fleet, which spent the summer touring the U.S. to celebrate the brand’s 100th anniversary, has completed the tour, travelling more than 10,000 miles.
The Shockmobiles stopped at baseball games, concerts, festivals and even the 100th running of the Indianapolis 500. More than 500 customer stops were made and more than 2 million people followed the tour on social media.
Stops included Pittsburgh; Virginia Beach, Va.; New York City; Halifax, Nova Scotia; Ottawa, Ontario; Toronto, Ontario; Little Rock, Ark.; Fort Worth, Texas; Dallas; Houston; Tucson, Ariz.; Phoenix, Ariz.; San Diego; Los Angeles; San Francisco; Las Vegas; Brainerd, Minn.; and more.
The Shockmobiles were part of the brand’s “Everything Gets Old” campaign and were designed to remind consumers that their vehicles’ shock absorbers and struts eventually wear out and need to be replaced.