May 25, 2017—The Automotive Maintenance & Repair Association (AMRA) hired former Bridgestone Retail manager Jeff Cox as vice president. 

As vice president, Cox will develop and direct the overall strategy for new member recruitment, current member engagement and support, and marketing, AMRA said.

Before joining AMRA, Cox spent several years representing Bridgestone on the AMRA Technical Committee, including serving as committee co-chair for the past four years. Most recently he was category manager for Bridgestone Retail Operations (BSRO), a business unit of Bridgestone Americas Inc.