Whether it’s diagnostic equipment for technicians or sales training for your service advisors, if you know what your customers want, you can justify the investment—as long as your company is financially stable.
Luckily, Dave Mulcahy, director of the Small Business Development Center (SBDC, a branch of the Small Business Administration) at Lamar University in Beaumont, Texas has provided Ratchet+Wrench readers with a spreadsheet for tracking said stability. You can read his full story in the February issue, but for now, this speadsheet (available through Google Drive) encompasses everything he says you should consider in order to run a profitable, financially healthy business.When you visit the link, be sure to make a copy of the spreadsheet and save a copy for yourself.