R+W Interview Series: Pride Auto Care

June 20, 2019

Pride Auto Care owners and brothers Al, Dwight and Vince Pridemore (as well as their late brother, Darrell), have adopted two pillars in order to achieve their shop's success: provide the best training possible for staff, and operate with transparency and honesty.

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For Pride Auto Care, it's no surprise that the three-shop operation's average employee tenure is more than 15 years. That type of long-term relationship—both with customers and employees—is at the forefront of everything the Colorado-area business does. Owners and brothers Al, Dwight and Vince Pridemore (as well as their late brother, Darrell), have adopted two pillars in order to achieve that success: provide the best training possible for staff, and operate with transparency and honesty. In part one of this month's Ratchet+Wrench Interview, Al and Vince, as well as their director of training, Tye, break down their philosophies when it comes to training and why a director of training will soon become a necessity in every shop.