Aug. 24, 2017—Kukui has announced the the appointment of Patrick Egan as vice president of marketing, responsible for leading the company's marketing and communication activities.
In his new role, Egan will focus developing and executing marketing strategies to expand brand awareness and drive demand for KUKUI’s integrated platform of marketing solutions for the independent auto repair industry.
Egan is a veteran of the B2B software industry with over 25 years marketing experience in organizations ranging from startups to fortune 500 corporations. He most recently served as head of marketing for AutoServe1, where where he developed a digital-based marketing strategy focused on maximizing awareness through marketing automation, and social audience retargeting that leverages custom video as a key asset. Egan lead the marketing efforts of AutoVitals as vice president of marketing during the launch of the company’s flagship product, SmartFlow.
"Patrick’s experience will be a tremendous asset to us as our business continues to evolve and expand," said Todd Westerlund, CEO of Kukui. "We're growing rapidly and expanding our Success Platform. As such, we need to deepen our engagement with customers and aggressively build our brand. I know he will work tirelessly with our team and partners to support all of our growth initiatives. I am excited to have Patrick join the Kukui family and look forward to working together for years."