April 19, 2017—Snap-on has enhanced its diagnostic website to provide users with more relevant product information.
“We know our customers’ time is valuable, so the updated Snap-on diagnostic website is presented in a fresh, clean format that is easy to navigate,” said Mark Schaefer, director of marketing, Snap-on Diagnostics. “The site provides an engaging user experience, delivering rich product content and valuable training information conveniently accessed from any device.”
The homepage has been redesigned using enhanced image-based features, such as dynamic scroll, to allow users to quickly browse the broad range of diagnostic products that Snap-on offers.
The product pages have been improved so diagnostic platform users can find everything about their tool in one place, including features, specifications, software, accessories and subscription details. Larger, more distinguishable product icons have been added for easy information access.