Jan. 11, 2023—Auto Care Alliance and Elite are partnering to provide service advisors with online sales training. Valued at over $300, ACA member shops new to the program can capitalize on the offering.
The Sales Master University curriculum is made up of 16 lessons taught by Ratchet+Wrench All-Star Award winner Jen Monclus and has been developed by top shop owners and service advisors across the nation.
"Sales training is an important cornerstone to a successful repair facility. Partnering with Elite to offer our ACA members access to top-quality sales training in the comfort of the shop or their home was a big win for our members and their sales team," said Sheri Hamilton, ACA and MWACA executive director.
MWACA Executive Director Sheri Hamilton will host a 30-minute webinar with Elite to go over the program's benefits with member shops on Tuesday, January 24th at 1 pm CT.
“At Elite we pride ourselves not only on the caliber of our people and the quality of our services, but on our principles, and the people we associate with. As a company with a 30+ year reputation of excellence, and knowing the caliber of those in the ACA, we’re not only honored to partner with the ACA, but we’re thrilled to announce we’re now making our industry-acclaimed Elite sales training available to shops at incredible savings. Through our partnership, shop owners are now able to access Elite’s Sales Master University 24/7 – our easy-to-learn and easy-to-use sales training that will dramatically improve their sales, and their customer satisfaction, in the most professional and ethical way," says Darrin Barney, president of Elite.
