SEMA Announces Education Tracks Lined Up for 2025 Conference

Attendees can participate in expert-led courses on emerging automotive technologies, talent management, small business growth, and regulatory compliance.
Aug. 4, 2025
2 min read

SEMA has announced several training sessions it will be hosting at this year’s event in Las Vegas in a recent press release.

Running from Nov. 4 through Nov. 6, the SEMA Education Program will be held in the recently renovated North Hall of the Las Vegas Convention Center, and will feature several education tracks:

  • Aftermarket updates and future trends: an overview of the current state of the specialty-equipment market and the long/short-term impacts of top trends.
  • Emerging and executive leadership: The Dale Carnegie Organization will go over how to listen and communicate with a workforce of different generations, and the SEMA Women’s Leadership Symposium will share with leaders the skills, mindset, and strategies needed to drive exceptional performance.
  • Inside the shop: Technicians, shop managers, and builders will discuss trends and
    challenges that shop owners currently face.
  • Legislative and regulatory: A deep dive into current changes and misconceptions in emissions compliance. Attendees will go over how to manage risks, ensure compliance, and drive business success. 
  • Sales and marketing: Advice on how to engage your audience using Instagram, YouTube, and Facebook, and gain insights from top industry sales and marketing experts.
  • Small business strategy: Hacks and tools to help grow your business. This will include learning how to leverage AI, use cloud computing and entrepreneurial operating systems, or run a functional family business while avoiding a feud.
  • Talent management: Guidance on how to hire and retain young talent through training, management, and motivation. 
  • Vehicle technology: The latest changes in advanced fuels and powertrains, suspension technology, and advanced driver assistance systems.

Additionally, both free and fee-based partner programs will be hosted by the I-CAR, Tire Industry Association, and Society of Collision Repair Specialists.

  • I-CAR will host courses on MIG welding, safety protocols for working on electric
    vehicles with high-voltage systems, and modifying or repairing cars with ADAS functionalities. 
  • TIA will offer sessions that can help tire retailers protect themselves from liability,
    navigate the current employment market, and retain talent.
  • SCRS will show attendees how to put their business on a path of maximum efficiency, gain an online presence, and identify incoming trends and technologies.

“The SEMA Education Program embodies our commitment to empowering the automotive community through knowledge, innovation, and collaboration,” said Andy Tompkins, SEMA Trade Show Director. “With free, expert-led sessions tailored to every corner of the industry, this year’s program is more dynamic than ever.”

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Ratchet+Wrench Staff Reporters

The Ratchet+Wrench staff reporters have a combined two-plus decades of journalism and mechanical repair experience.
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