Hands-On Training and Networking at Mitchell 1's Arizona Shop Management Event

Mitchell 1 recently hosted service advisors, shop owners, and managers at its sold-out spring shop management workshop in Scottsdale, Arizona.

As shared in a press release, the two-day event provided hands-on training to help attendees operate Manager SE and ShopKey shop management systems.

One workshop highlight included a presentation on the new Mitchell 1 OneFlow Estimator + Inspections by Gerry Beronja, vice president of marketing for the Repair Systems and Information (RS&I) Group for Snap-on. He provided an overview of the powerful bundled experience within Manager SE, explaining how it works with the Snap-on Digital Engine.

Attendees also took an in-depth look at the award-winning Job View suite, exploring how to produce estimates and invoices, track job profitability, and manage deferred work. Additional sessions covered program setup values, inventory management, reporting, advanced transactions, and integration with the latest multi-supplier aftermarket catalogs.

During the evening reception, attendees learned about Mitchell 1’s SocialCRM shop marketing services, with focus on the new SocialCRM Book it Now advanced appointment scheduling product, which allows vehicle owners to schedule appointments directly through a shop’s Google Business Profile. Mitchell 1 product specialists were also available for one-on-one support in the computer lab.

“We would like to thank everyone who joined us in Scottsdale for our latest Mitchell 1 Shop Management Workshop,” said Cami Hermann, marketing director for Mitchell 1. “During the event, attendees gained a deeper understanding of the software’s workflow features through informative presentations, hands-on training and networking opportunities. They left with actionable strategies they could implement in their own shops to improve efficiency, enhance customer communications and strengthen repair operations.”