Dec. 28, 2022—With the holiday season in full swing and people taking time off (or on the road visiting family and friends), we took a few minutes to compile our top podcast episodes of 2022 for you to enjoy.
As you travel, play an episode or two on your flight or in the car. This list shakes to be a mixture of mostly marketing and leadership episodes that our listeners got the most mileage out of (no pun intended).
1. Podcast: Jiffy Lube Rolls Out EV Services | January 25, 2022
Jiffy Lube President Edward Hymes and Marketing Director Sara Smith join the show to talk about the success of the program over the last few months and how they see themselves fitting into an electric-focused future.
2. Podcast: How Ashot Iskandarian Built Shopmonkey | May 17, 2022
Shopmonkey founder Ashot Iskandarian shares his backstory, the inspiration behind Shopmonkey, what the software does, and why he recently purchased his own auto shop.
3. Podcast: Increase Your Productivity by Saying 'No' | April 5, 2022
Author Michael Tougias tells how shop owners, managers, and employees can tactfully say no to one another, or to customers, without feeling bad or coming across and uncaring (managers) or uncommitted (employees).
4. Podcast: Growing Through Car Count (w/ Aaron Stokes) | April 12, 2022
On this episode, we discuss the current economic climate, why shops should focus on car count right now, and how to find customers to fill those bays.
5. Podcast: Staying on Brand (w/ Aaron Stokes) | May 10, 2022
Much like Chick-fil-A, Coca-Cola, and GEICO, your brand needs to be recognizable to the people you serve. Aaron Stokes talks about how shop owners can build their brand, develop their voice, and attract more customers in this week's episode of Ratchet+Wrench Radio.
6. Podcast: The Struggles that Shop Owners Face | January 4, 2022
Thought to be one of the most stressful last two years for business owners in modern history, the discussion yields plenty of strategies shop owners can use in their own lives.
7. Podcast: The Next Generation of Shop Leaders | March 8, 2022
How young millennials and zoomers are shaping the auto care industry.
8. Podcast: How Great SEO Attracts People to Your Shop (w/ Margaret Palango) | June 14, 2022
This week on Ratchet+Wrench Radio, Margaret Palango of Autoshop Solutions talks about what on- and off-page SEO are and how shop owners can maximize the power of the internet to take users from search to sale.
9. Podcast: The Keys to Confronting Conflict | January 18, 2022
Columnist Aaron Stokes walks through his process for documenting misbehavior and, if necessary, letting that team member go successfully.
10. Podcast: Identifying Shop Inefficiencies w/ Alex Bunkers | September 6, 2022
Tekmetric's Alex Bunkers takes a deep dive into a white paper she wrote called, “Quantifying Inefficiencies in Your Shop.”