July 29, 2013—Interstate Batteries emerged as the overwhelming leader for best automotive battery brand on the basis of Frost & Sullivan's review of U.S. automotive technicians' ratings.
One out of every two automotive technicians chose Interstate Batteries, while the nearest competitor polled only 12 percent of the votes.
This is the sixth consecutive year that Interstate Batteries has been named the preferred brand in the survey.
"In addition to the overall best ratings, 94 percent of technicians whose shops primarily install Interstate Batteries' products rate Interstate Batteries as the top brand," said Joerg Dittmer, Frost & Sullivan senior analyst.