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AutoZone

Analyze Your Results

Sept. 11, 2023
Taking the time to analyze your marketing efforts will lead to better marketing campaigns—and a more profitable shop
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AutoZone

Craft a Strategic Marketing Plan

Sept. 11, 2023
Develop strategies and communicate them to your staff to keep you on track
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AutoZone

Identify Marketing Tactics and Budget

Sept. 11, 2023
Knowing your customer base is only half the battle; customizing how to reach them will help you win it
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AutoZone

Identify and Define the Target Customer

Sept. 11, 2023
Zero in on the “correct” customer for your shop
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AutoZone

Understand Your Market Opportunities

Sept. 11, 2023
Increased profitability stems from discovery activities to identify where and how you can forge ahead
Sponsored by AutoZone
AutoZone

The KPI: Net Profit

Aug. 30, 2023
WHAT IT IS: The actual profit after working expenses not included in the calculation of gross profit have been paid. HOW TO CALCULATE IT: Total net revenue – all gross profit ...
Sponsored by AutoZone
AutoZone

The KPI: Net Promoter Score

Aug. 30, 2023
WHAT IT IS: A survey measurement from 0–10 indicating your customers’ overall perception of your brand and how likely they are to recommend your shop to friends or colleagues....
Sponsored by AutoZone
AutoZone

The KPI: Closing Ratio

Aug. 30, 2023
WHAT IT IS: Closing ratio is the percentage of items sold on any given visit, regardless of cost, scope or scale. HOW TO CALCULATE IT: The # of items (repairs) offered ÷ the #...
Sponsored by AutoZone
AutoZone

The KPI: Effective Labor Rate

Aug. 30, 2023
HOW TO CALCULATE IT: Total labor sales in dollars ÷ total labor hours billed INDUSTRY AVERAGE: $90+ OPTIMAL BENCHMARK: $100+. Effective labor rate (ELR) depends on many of the...
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AutoZone

The KPI: Gross Profit on Labor

Aug. 30, 2023
WHAT IT IS: The difference between the revenue of a job and the cost of completing it as it relates to labor, excluding all overhead costs. HOW TO CALCULATE IT: Job (or repair...
Sponsored by AutoZone
AutoZone

The KPI: Gross Profit on Parts

Aug. 30, 2023
WHAT IT IS: The difference between the revenue of a job and the cost of completing it as it relates to parts, excluding all overhead costs. HOW TO CALCULATE IT: Job (or repair...
Sponsored by AutoZone
AutoZone

The KPI: Technician Productivity

Aug. 30, 2023
WHAT IT IS: Technician productivity refers to the time a technician is available to work measured against the actual time spent working on positive cash flow repair orders. Tracking...
Sponsored by AutoZone
AutoZone

The KPI: Technician Efficiency

Aug. 30, 2023
WHAT IT IS: Technician efficiency is the measure of a technician’s billable hours (booked time on the repair) compared to the actual hours needed to complete the work. Tech efficiency...
Sponsored by AutoZone
AutoZone

The KPI: Average Hours Per Repair Order

Aug. 30, 2023
WHAT IT IS: The measure of your technicians’ average time per repair order HOW TO CALCULATE IT: Hours worked in a week ÷ repair orders in a week INDUSTRY AVERAGE: 2.50–3.25 OPTIMAL...
Sponsored by AutoZone
AutoZone

The KPI: Average Repair Order (ARO)

Aug. 30, 2023
WHAT IT IS: The average total cost of all repair order HOW TO CALCULATE IT: Sum total cost of monthly repair orders ÷ # of orders INDUSTRY AVERAGE: $200–$399. For shops averaging...
Sponsored by AutoZone
AutoZone

The KPI Handbook

Aug. 30, 2023
Key performance indicators (KPIs) are the numbers that define a shop’s success or failure—the metrics that when collected, recorded, and analyzed correctly act as the lifeblood...
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AutoZone

Get the Next-Level of Easy with AutoZone's New Professional Edge

June 1, 2022
The latest innovations from easier ordering to faster delivery to maximize efficiency and profitability.
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Articles Classifications

Keep the Noise Down in Your Shop

March 1, 2022
Duralast Brakes⁠—OE or better quality, coverage, and profitability.
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AutoZone

Ask the Expert: Made for OE Replacement, But Tough Enough for a Drift Driver

Feb. 1, 2022
Professional drift driver, technician, and owner of Texas Drift Academy, Josh Robinson, explains how Duralast parts, albeit made for OE replacement, are able to keep up with his...
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Running a Shop

Podcast: The Future of Parts Ordering

Jan. 13, 2022
Join AutoZone's Tim Hecklinski as he discusses the past, present, and future of ordering parts online.
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The Field Guide to Efficiency

Maintain a Strong Customer Base

Aug. 3, 2021
Master CRM software to boost loyalty and customer retention
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The Field Guide to Efficiency

Increase Technician Efficiency

Aug. 3, 2021
Foster a highly motivated and efficient team to get vehicles out the door faster
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The Field Guide to Efficiency

Find the Right Parts

Aug. 3, 2021
Streamline parts ordering by first owning the process and then owning the software.
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The Field Guide to Efficiency

Go Paperless

Aug. 3, 2021
Utilize digital vehicle inspections and outside visual resources to speed up and clear up the repair process
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The Field Guide to Efficiency

Get Organized

Aug. 3, 2021
Find the right shop management system to aid in efficient scheduling, communication and payment processing
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The Field Guide to Efficiency

The Field Guide to Efficiency

Aug. 3, 2021
How to increase revenue, reduce waste and foster a more valuable shop experience.
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Running a Shop

Get the Professional Edge

May 1, 2021
Parts buying innovation geared toward your success.
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AutoZone

The Latest in Automotive Technology for Cutting-Edge Shops

Nov. 1, 2020
AutoZonePro.com revolutionizes parts ordering and more
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AutoZone

Keep Profits Up and Customers Happy

July 1, 2020
Duralast Starters and Alternators are triple tested to meet or exceed OE torque and amperage output
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AutoZone

A Better Option for Quality Vehicle Electronics Repairs

June 1, 2020
The most complicated parts demand the highest quality, and Duralast delivers
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AutoZone

Ensure Maximum Return for your Shop

May 1, 2020
Drive efficiency and profitability by combining leading OE-quality parts with the industry’s premier OEM repair information and software
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AutoZone

Industry-Leading Solutions for Cutting-Edge Shops

May 1, 2020
Ensure fast, accurate and more profitable repairs with ALLDATA and AutoZonePro.com
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AutoZone

Profitable "Like New" Corner Repairs

April 1, 2020
Your customers want their vehicles restored to perform “like new” when they drive it off the lot. Achieve more efficient and profitable corner repairs with Duralast...
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AutoZone

OE-Quality Batteries Backed by Extreme Testing

Dec. 1, 2019
Duralast ProPower batteries offer OE quality with maximum power and life to survive the harshest conditions
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AutoZone

Online Ordering Increases Efficiency, Transparency & Revenue

July 31, 2019
With the advent of online and mobile ordering, shops can order parts faster and from literally anywhere.
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AutoZone

REMAN VS. REBUILT: Quality Processes and Triple Testing Give Duralast the Edge

May 28, 2019
Achieve OE or better performance through professional quality manufacturing and 100% triple testing.
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AutoZone

Duralast Chassis—Stronger by Design

May 6, 2019
Duralast and Duralast Gold Chassis parts are tested and built to meet or exceed OE Performance even in the most extreme road conditions.
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AutoZone

Duralast Delivers Proven Tough Performance and OE Quality

March 29, 2019
In friction and rotors, Duralast is the most OE-equivalent program in the industry, providing OE design and formulation that are designed to meet or exceed the original component...
tool-set
Home

Original Equipment vs. Aftermarket Myths—Revealed

Dec. 28, 2018
Why parts quality and dependability is improved with true aftermarket innovation
tool-set
AutoZone

Creating a Vision

Nov. 27, 2018
A clear purpose will help a company stand out to customers  
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AutoZone

Proven Tough

Nov. 23, 2018
Duralast Loaded Struts…. OE Ride Height and Performance at an affordable price
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AutoZone

Duralast: Proven Tough for Professionals

Aug. 27, 2018
From customer to shop owner, each person within a mechanical repair shop has a different need
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AutoZone

Selling Your Benefits

Aug. 23, 2018
A solid employee benefits package is one of the best ways to attract top-notch candidates 
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AutoZone

Create a Better Customer Experience with AutoZone

July 24, 2018
Partnering with the right supplier can create a better experience for customers
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AutoZone

AutoZone CEO Emphasizes Dedication to Professionals

July 24, 2018
Bill Rhodes discusses AutoZone's vision and dedication to its customers
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AutoZone

A Look Inside AutoZone's Culture

July 24, 2018
With an operation inspired by family values, AutoZone strives to be a company where its customers—people who take care of cars—come first and where exceptional performance...
tool-set
AutoZone

AutoZone Heritage Timeline

July 24, 2018
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AutoZone

Capturing Your Customer’s Information

May 21, 2018
In order to best serve your customers, you need to collect the necessary information
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Running a Shop

Quality Parts Matter

April 12, 2018
OE parts aren’t the only option for delivering high-quality performance to customers
tool-set
AutoZone

8 Keys to Effective Recruiting

March 29, 2018
Two members of the AutoZone human resources team share some tips to finding good, productive employees