Oct. 1, 2013— Autoshop Solutions Inc. has announced the release of Autoshop Mail, a marketing tool that combines direct mailings with an online marketing campaign.
The direct mail program sends out postcards equipped with phone tracking numbers for accurate return on investment measuring. It also helps to direct customers and new leads to the shop’s website for more information. Then, utilizing the Google Display Network, ads matching the shop’s direct mail postcard and branding will continue to display adds to the consumers as they surf the Internet.
“This is going to revolutionize direct mail for automotive shops around the country,” said Danny Sanchez, CEO of Autoshop Solutions. “Autoshop Mail is not just postcards with a tracking number; it’s an entire marketing program that is trackable from start to finish.”
“We take the branding and design from our client’s website and create a postcard, landing page and set of display ads that all match with the same branding, marketing message and offer,” said Margaret Klemmer, VP of operations at Autoshop Solutions.
For more information on Autoshop Mail, visit autoshopsolutions.com/mail.