In July’s edition of Ratchet+Wrench Radio’s Grow Podcast, host Rissy Sutherland revisits one of the major issues facing the industry today: the technician shortage. She and her guests tackle how shops can consistently recruit the industry's future talent.
Sometimes, as a shop owner, you're blindsided by unexpected hurdles. Mitch Schneider divides those operators into two categories: those who are prepared, and those who aren't. Here's how to be part of the former category.
For a business to truly set itself apart from the pack, Jim Murphy, pro service coach at Elite, says to take a clear look at your unique competitive advantages and what you offer that other shops don’t.
Over the years, Jeff Odom has learned how to onboard his employees swiftly and efficiently. He goes over the most important aspects for any shop owner to think about when implementing a thorough onboarding program.
Daniel Stewart and John Mislick know it’s important to create a strong environment where staff members tap into their passion, and continually want to learn. Here are their three keys to creating and maintaining a culture of improvement in a shop.
Forming a connection with customers and building a fanatic following means telling your story. And if you follow the plan laid out by these marketing experts, you’ll not only get that story in front of your community, but ensure it wins you lifelong customers.
Whether you handle fleet accounts with a contract or a less formal service agreement, communicating your services and understanding accounts receivables are key to reducing liability with your clients.
When you have limited space out of which to work, you need to put together a team-oriented staff and keep everything as efficient as possible. Here's how Dave McClung churns out $1.05 million annually out of 2,343 square feet of space.
Joe Marconi says you need to explain to the customer that there will be situations, such as a check engine light, where your shop will need to charge for certain tests in order to know what’s causing the problem.
From the front lobby to the computer screen, Brandon Johnson is shaping his entire business model at Eagle Tire Pros around the customer experience. He provides a snapshot of his typical day at the shop.