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Rw_1018Digital EditionOnline Edition

3 Ways to Maximize Bookkeepers

The Cost of Saying ‘No’ to Customers

How Shops Can Use AI to Improve Customer Communication

Protecting Your Business when Firing an Employee

8 Steps to Take Before Expanding Your Shop

Building an Infectious Brand

How to Profitably Offer Discounts

When and How to 'Trust Your Gut'

The Return: AutoServe1

An Expert’s Take on Pay Per Click

Shop View: A Master Mechanic

The Perfect Customer Greeting

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Podcasts

The Ratchet+Wrench Radio Network offers three tracks each month that explore the industry's biggest trends, most pressing topics and the leadership and business management tips and strategies you need to thrive.

Webinars

Ratchet+Wrench's 2018 quarterly webinar series will feature the industry's foremost experts delving into auto service's hottest topics

ARTICLES

Innovate: Understanding Your Closing Ratio

October 9, 2018
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Closing ratio can be broken down by many factors, including dollar amount, type (diagnostic, transmission, etc.), new customer, etc. Here's a system for better tracking closing ratio and knowing where you can improve your sales. Barry Barrett, director for RLO Training, shares his ins and outs of closing ratio.
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Frank Leutz

How I Did It: Frank Leutz

August 7, 2018
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Beyond building a $1.6 million operation, Frank is the host of Wrench Nation, is an industry consultant and coach, and runs a successful YouTube channel. Leutz details his career journey, how he grew Desert Car Care Chandler and how other shop owners can implement creative marketing tactics to improve their own operations.
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Always Be Recruiting

Grow: Build a Pipeline of Employees

July 17, 2018
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In July’s edition of Ratchet+Wrench Radio’s Grow Podcast, host Rissy Sutherland revisits one of the major issues facing the industry today: the technician shortage. She and her guests tackle how shops can consistently recruit the industry's future talent.
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Grow, Rissy

Grow: Fighting the Technician Shortage

June 19, 2018
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In June’s Grow podcast, Rissy Sutherland speaks with two members of NASTF’s Road to Great Technicians board, Jill Saunders and Donny Seyfer, whose objective is to recruit new technicians, train them and communicate their findings to the industry.
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How I Did It: Brian Sump

June 4, 2018
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This week, Ratchet+Wrench is launching the “How I Did It” series, where we look at some of the most successful shop owners throughout the industry, and the obstacles they overcame to take their business to the next level. Our first guest is Brian Sump, a former professional athlete who had no business experience prior to owning Denver-based Avalon Motorsports in 2007.
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Lead: The Basics of Branding

May 22, 2018
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What do customers think of when they see your logo? In this week’s episode of the Lead podcast, Aaron Stokes discusses his thoughts on branding, and how you should represent your shop to the surrounding community.
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Following the Cash Flow

Lead: Following the Cash Flow

April 17, 2018
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As Aaron Stokes says, cash flow is the lifeblood of any business. Properly managing the cash in your shop and building a reserve is key to giving your operations some room for error.
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Transforming Your Company's Culture

Innovate: Transforming Your Company's Culture

March 27, 2018
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Owner Bud Wildman shares how a simple meeting with ATI convinced him to heavily invest in improving the company culture at his shop. For Wildman, this process involved changing or removing negative energy in his shop, while infusing it with new employees who have a consistent positive attitude.
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Grow: Setting Up a Training Program

March 13, 2018
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As your shop grows, it’s vital to implement a structured training program for your entire staff. On this month’s Grow podcast, Rissy Sutherland discusses how to effectively set this program up with Chris Chesney and Brad Pellman.


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Inside VISION's Hi-Tech Training & Expo

March 6, 2018
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This week’s Ratchet+Wrench Radio podcast features four different management training course instructors from VISION this past week in Kansas City. Each presenter discusses takeaways from their classes and what their favorite parts of the conference are.


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