If you are considering sending direct mail to your database of current or lapsed customers, there are three very important things you need to consider.
There is a growing list of artificial intelligence options for auto repair shops. From reaching drivers to completing repairs, here’s a breakdown of AI designed to streamline communication with customers.
Forming a connection with customers and building a fanatic following means telling your story. And if you follow the plan laid out by these marketing experts, you’ll not only get that story in front of your community, but ensure it wins you lifelong customers.
Thank you cards are an easy step toward establishing a personalized relationship with your customers. On top of that, they can improve customer retention. Here’s how you plan for a consistent process for writing, sending out and tracking an ROI for thank you cards.
Before potential customers agree to become lifetime customers, they’ll need to trust the brand they’re committing to. Here is an exploration of two successful operations’ marketing efforts.
Shop owner Eric Svedberg has twice encountered crossroads, and leaned on marketing to get to safer ground. Here's how he built his shop's successful brand.
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