Superstar shop owner and Elite Coach Joe Marconi shares why shop owners ALWAYS need to have their customers' best interest in mind when setting sales goals
Thank you cards are an easy step toward establishing a personalized relationship with your customers. On top of that, they can improve customer retention. Here’s how you plan for a consistent process for writing, sending out and tracking an ROI for thank you cards.
If you don’t understand advanced driver-assistance systems, Dave Hobbs says you’re not just going to lose customers to dealerships and progressive shops—you’re going to put drivers in danger. Here’s what you need to understand about these systems and how you can properly educate customers on the technology.
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